Digital Marketing Fundamentals

Categories: Online Marketing
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About Course

Digital Marketing Fundamentals is a comprehensive online course designed to provide you with a solid foundation in the essential concepts and strategies of digital marketing. From understanding the digital landscape to mastering key marketing channels, this course equips you with the knowledge and skills needed to thrive in today’s competitive digital marketplace.

My Approach: My approach to teaching Digital Marketing Fundamentals is practical and hands-on. I believe in combining theoretical knowledge with real-world examples and case studies to provide a holistic understanding of digital marketing concepts. Throughout the course, you’ll engage in interactive exercises and projects to reinforce your learning and develop practical skills that you can apply immediately.

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What Will You Learn?

  • Gain a thorough understanding of digital marketing fundamentals and concepts.
  • Learn how to optimize websites for better user experience and search engine visibility.
  • Explore various digital marketing channels, including SEO, PPC, social media, email, and content marketing.
  • Develop practical skills in executing digital marketing campaigns and strategies.
  • Learn how to measure and analyze digital marketing performance using key metrics and tools.
  • Create a comprehensive digital marketing strategy aligned with business objectives.

Course Content

Understanding the Digital Landscape

  • Understanding the Digital Landscape
    00:00
  • Search Engine Optimization (SEO)
    00:00
  • Developing a Digital Marketing Strategy
    00:00

Website Optimization and User Experience (UX)

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